§01 Company

The Keep Good Company®

Building the missing standard.

One founder, one documented method, one defensible valuation for each asset assessed. What stands behind each valuation is the method on record and its dated results, misses included.

One founder, one documented method, one defensible valuation for each asset assessed.

§02 Thesis

A price is a moment.
A valuation is a method.

01

Documented

Each valuation follows a methodology published in plain language.

02

Timestamped

Each valuation names the date it speaks for.

03

Impartial

The same method, whichever party a result favors.

04

Standalone

Designed to stand on its own, wherever it is filed.

§03 Story

I’ve been close to this asset class since its early days, drawn in by a background in large-scale, high-assurance work and a belief in its future. What I kept finding was a market that trades on faith: priced everywhere, proven nowhere.

I began building the integrity-based standard during the March 2020 market crash. Today AIREPORT, the Asset Integrity Report, puts one defensible valuation on the record beside the market price, for each asset and portfolio it assesses.

§04 Action

01

See

Start with conviction, not consensus.

02

Lead

Set the standard, then hold to it.

03

Consult

Ask, listen, then frame in the client’s terms.

04

Advocate

Make sophisticated work simple to use.

05

Learn

Seek truth, accept correction, test understanding.

06

Do

Reliably build durable systems that deliver.

§05 Colophon

Vision

Jeremy Morris

Company

The Keep Good Company®, established 2020

Background

Cloud architecture at Fortune 500 and high-growth enterprise. 3x inventor. Prior Top Secret. Veteran. MSc.

§06 Reference

On the founder

In their own words.

Yannick Meillier

Google

Keep going, do not settle.

Bruce Kennedy

Olympian

Your abilities are valuable; ask for what you want.

Nick Popovich

IBM

...an extremely driven learner, passionate about customer solutions. This guy is the real deal.

Kat Miller

Raytheon Intelligence

...excellent rapport with constituents nationwide. His ingenuity and expertise saved $250k in just one instance.

Roger Maulding

ATI Materials

His activity level and work ethic are strengthening factors...highly goal oriented and focused.

Mike Moetti

PNW Co

Skills and style of thought unlike anyone...from 30k feet to a microscopic level while understanding it all.

Stephen Sanders

Raytheon Intelligence

Well respected, excellent technical skills, and an adept communicator...

Lee Chatte

Visual Designer

...always on point. I enjoy the details you notice.

Wes Poole

Adobe

...well-rounded with the DNA of success.

Craig Hamilton

VMware

Our global client will love you.

§07 Numbers

’20

Founded

1

Founder

24/7

Agentic

1

Method

§08 Close

See the standard applied.

§01 Company

The Keep Good Company®

Building the missing standard.

One founder, one documented method, one defensible valuation for each asset assessed. What stands behind each valuation is the method on record and its dated results, misses included.

§02 Thesis

A price is a moment.
A valuation is a method.

01

Documented

Each valuation follows a methodology published in plain language.

02

Timestamped

Each valuation names the date it speaks for.

03

Impartial

The same method, whichever party a result favors.

04

Standalone

Designed to stand on its own, wherever it is filed.

§03 Story

I’ve been close to this asset class since its early days, drawn in by a background in large-scale, high-assurance work and a belief in its future. What I kept finding was a market that trades on faith: priced everywhere, proven nowhere.

I began building the integrity-based standard during the March 2020 market crash. Today AIREPORT, the Asset Integrity Report, puts one defensible valuation on the record beside the market price, for each asset and portfolio it assesses.

§04 Action

01

See

Start with conviction, not consensus.

02

Lead

Set the standard, then hold to it.

03

Consult

Ask, listen, then frame in the client’s terms.

04

Advocate

Make sophisticated work simple to use.

05

Learn

Seek truth, accept correction, test understanding.

06

Do

Reliably build durable systems that deliver.

§05 Colophon

Vision

Jeremy Morris

Company

The Keep Good Company®, established 2020

Background

Cloud architecture at Fortune 500 and high-growth enterprise. 3x inventor. Prior Top Secret. Veteran. MSc.

§06 Reference

On the founder

In their own words.

Yannick Meillier

Google

Keep going, do not settle.

Bruce Kennedy

Olympian

Your abilities are valuable; ask for what you want.

Nick Popovich

IBM

...an extremely driven learner, passionate about customer solutions. This guy is the real deal.

Kat Miller

Raytheon Intelligence

...excellent rapport with constituents nationwide. His ingenuity and expertise saved $250k in just one instance.

Roger Maulding

ATI Materials

His activity level and work ethic are strengthening factors...highly goal oriented and focused.

Mike Moetti

PNW Co

Skills and style of thought unlike anyone...from 30k feet to a microscopic level while understanding it all.

Stephen Sanders

Raytheon Intelligence

Well respected, excellent technical skills, and an adept communicator...

Lee Chatte

Visual Designer

...always on point. I enjoy the details you notice.

Wes Poole

Adobe

...well-rounded with the DNA of success.

Craig Hamilton

VMware

Our global client will love you.

§07 Numbers

’20

Founded

1

Founder

24/7

Agentic

1

Method

§08 Close

See the standard applied.